The trainings - supervised by specially selected professionals and expert trainers - focus on administrative, financial and legal management, communication, development strategies... corresponding to the market expectations for a viable economic model.
Two round tables with entrepreneurs and actors of the Norman entrepreneurship will be scheduled during the year as well as 2 network events.
Marion Dalmet Picard, incubator manager leads the community and supports each project leader individually.
80 hours of training
Introductory module
- Welcome and presentation of the program and the mentors
- Brainstorming to clarify ideas
Strategy module
- Define your objectives
- Knowing how to get organized
- Define your business model
- Create a roadmap
- Focus on innovation
Communication module
- Communication strategy
- Define your visual identity
- Know how to speak in public
- Getting started in media relations
- Create your website
- The basics of SEO
Administrative, financial and legal management module
- Define your statutes
- Writing a business plan
- Financial statement studies
- Financing strategy
Commercial module
- Prospecting strategy
- Customer loyalty
- LinkedIn: prospecting and communication tools