The trainings - supervised by specially selected professionals and expert trainers - focus on administrative, financial and legal management, communication, development strategies... corresponding to the market expectations for a viable economic model.

Two round tables with entrepreneurs and actors of the Norman entrepreneurship will be scheduled during the year as well as 2 network events.

Marion Dalmet Picard, incubator manager leads the community and supports each project leader individually.

An evolving, customized program

  • Welcome and first group brainstorming
  • Define your objectives
  • Entrepreneurial adventure: a fun way to learn the basics of financial management
  • Public speaking: the background
  • Knowing how to get organized
  • Define your visual identity
  • Strategic and commercial development
  • Communication strategy
  • My first website
  • The basics of SEO
  • Communicating on social networks
  • Public speaking: the form
  • Regulatory and legal
  • Business plan: how to present it?
  • Management basics
  • Financial business plan
  • By-laws and accounting rules
  • My first sources of financing
  • Individualized coaching

Quarterly milestones

  • Write a clear description of your project
  • Create your first logo and graphic charter
  • Define project roadmap and business objectives
  • Start publishing on social networks
  • Create your first web page
  • Find your ambassadors or first test customers
  • Preparing your financial business plan
  • Oral presentation of business plan to monitoring committee
  • Responding to a competition or funding application
  • Create your articles of association
  • Final oral presentation at graduation ceremony
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